After many years of defending its position on no advertising for its viewers, Netflix is finally considering an ad-supported TV…
71% of Emmy awards went exclusively to digital-only programming. The latter 29% could be enjoyed on both digital and linear…
MythBuster #1: It is too expensive to run a Connected TV campaign Many advertisers imagine TV campaigns to be. Historically,…
https://keynesdigital.com/wp-content/uploads/2022/01/FINAL-Audio-Website-copy.mp3 Perpetual Traffic Podcast With Dan Larkman Co-hosts Ralph Burn and Kasim Aslam from Perpetual Traffic Podcast invite Keynes Digitals…
A conversion lift shows the causal impact ads make on a consumer’s decision to take an action, such as to…
https://keynesdigital.com/wp-content/uploads/2021/12/digital_champions_with_dan_larkman_from_keynes_digital-1080p_Merge1.mp3 Daily Ad Brief "Digital Champions" With Dan Larkman WHAT IS YOUR COMPANY ELEVATOR PITCH WHEN TALKING ABOUT YOUR COMPANY?…
Marketers should be actively seeking a partner who expresses the strongest interest in their overall success. As the programmatic industry…
Service Having a full-service team means saving our partners’ time and money. We’ll build a bespoke media plan for your…
Keynes Digital receives a lot of questions regarding our Connected TV advertising campaign audience set up. This is something we…
We’re all wondering what the growth of the industry’s new streaming platforms means for the ad tech. So, Keynes Digital…