Media Planner
Welcome to our Programmatic Media Planner. Select your goal, and we'll do the rest. Whether it's boosting sales, growing brand awareness, or driving website traffic, we'll recommend the best channels to make it happen. What should your campaign improve? Let's get your campaign off the ground!
Select your Goal
- Brand Awareness
- Improve site conversion rate
- Drive in-Store visitors
- Product release awareness
- Increase site traffic
- Increase site revenue
- Reduce Overall CPA
- Increase site conversion
- Increase overall ROAS
See your Plan
Connected TV / OTT Branding
- Upper-Funnel
- Drive Brand Awareness and Brand Recall
- Customized Audience Targeting
- 15s, 30s non-skippable videos
- Premium Networks (Hulu, Peacock, ESPN, etc.)
- Optimize towards impressions, reach, video completion rate
Audio Branding
- Upper-Funnel
- Drive Brand Awareness and Brand Recall
- Customized Audience Targeting
- 15s, 30s, 60s non-skippable audio spots
- Premium Networks (iHeart, Spotify, Podcasts)
- Optimize towards impressions, reach, audio completion rate
Connected TV / OTT Prospecting
- Mid-Funnel
- Drive New Site Visits and Site Conversions
- Customized Audience Targeting
- 15s, 30s non-skippable videos
- Premium Networks (Hulu, Peacock, ESPN, etc.)
- Optimize towards Cost-Per-Visit, New User CPA/ROAS
Display Prospecting
- Mid-Funnel
- Drive New Users to Site and Site Conversions
- Customized Audience Targeting
- Static and Animated Display Ads
- Optimize towards New User CPA/ROAS
Connected TV / OTT Retargeting
- Lower-Funnel
- Re-engage Users, Drive Site Conversions
- 15s, 30s non-skippable videos
- Premium Networks (Hulu, Peacock, ESPN, etc.)
- Leverage Audience Segmentation Based on User Engagement
- Optimize towards ROAS/CPA
Display Retargeting
- Lower-Funnel
- Re-engage Users, Drive Site Conversions
- Leverage Audience Segmentation Based on User Engagement
- Static and Animated Display Ads
- Optimize towards ROAS/CPA
We could be great together
Connect with one of our Keynes Partners to learn more about what we do
Need support?
Check out our knowledge base for all things campaign related