If you’re a business owner looking for some help with your marketing efforts, both full service and self service marketing…
Ah, the age-old debate of content targeting versus programmatic audience targeting for connected TV advertising. On one hand, you have…
After many years of defending its position on no advertising for its viewers, Netflix plans to finally consider an ad-supported…
This is custom heading element Squid game, Amazon buying MGM, and Sex and the City were not the only things…
Can CTV and OTT Be Considered As A Performance Channel? Host Helene Parker of Programmatic Digest Podcast invites Dan Larkman,…
Like any growing programmatic channel, digital TV has an array of confusing acronyms and buzzwords. Keynes constructed a cheat sheet…
