Programmatic Native Specifications

Static

Main Image

1200×1200 and 1200×627

Image File Format

JPEG (preferred), JMP, PNG, WEBP, or GIF

Image File Size

1MB

Headline

30 characters max

Caption

200 characters max

Logo

1:1 aspect ratio (300 pixel minimum), JPG or transparent PNG recommended (light and dark)

Sponsored By

20 characters max

Video

Video

16:9 (preferred), 4:3

Video File Format

.MOV or .MP4

Video File Size

150MB

Video Bitrate

>=2500kbps

Video Length

06:30sec (preferred)

Main Image

1200×1200 and 1200×627 (1.91:1 aspect ratio)

Image File Format

JPEG (preferred), JMP, PNG, WEBP, or GIF

Image File Size

1MB

Headline

30 characters max

Caption

200 characters max

Logo

1:1 aspect ratio

Sponsored By

20 characters max

Overall Best Practices

Reminder that lifestyle imagery without any copy is best here. Something eye catching and vibrant. The copy lives outside the image.

Choose an image with a single focus point with minimal background noise

Check to see if your video assets are high enough quality for the TV screen.