MythBuster #1: It is too expensive to run a Connected TV campaign Many advertisers imagine TV campaigns to be. Historically,…
https://keynesdigital.com/wp-content/uploads/2022/01/FINAL-Audio-Website-copy.mp3 Perpetual Traffic Podcast With Dan Larkman Co-hosts Ralph Burn and Kasim Aslam from Perpetual Traffic Podcast invite Keynes Digitals…
A conversion lift shows the causal impact ads make on a consumer’s decision to take an action, such as to…
https://keynesdigital.com/wp-content/uploads/2021/12/digital_champions_with_dan_larkman_from_keynes_digital-1080p_Merge1.mp3 Daily Ad Brief "Digital Champions" With Dan Larkman WHAT IS YOUR COMPANY ELEVATOR PITCH WHEN TALKING ABOUT YOUR COMPANY?…
Marketers should be actively seeking a partner who expresses the strongest interest in their overall success. As the programmatic industry…
Keynes Digital receives a lot of questions regarding our Connected TV advertising campaign audience set up. This is something we…
https://keynesdigital.com/wp-content/uploads/2021/10/audio_Dan-Larkman_ep_52_for-review_Merge1-copy.mp3 Programmatic Digest Podcast With Dan Larkman Host Helene Parker of Programmatic Digest Podcast invites Dan Larkman, the CEO and…
Data transparency and data segments are crucial when it comes to accurately targeting your audience. Evan Hills, a seasoned advertising…
1 Simplicity Keynes’ technology is designed to make programmatic as simple as social. We combine the most detailed data and…
Introducing the Keynes Digital Campaign Reporting Platform. A user interface that provides your data in an organized, digestible, and actionable…